by Brooks Christol | Mar 17, 2025 | Artificial Intelligence, Marketing
If you’ve ever wondered how AI is reshaping marketing—or if you’re just tired of hearing buzzwords like “personalization at scale” and “predictive analytics” thrown around without explanation—you’re in the right place. I decided to put five AI tools to the test,...
by Brooks Christol | Dec 19, 2024 | Marketing
Picture this: You’re sitting at your desk [okay, safe bet, you’re thinking], calendar open to December [alright…that’s pretty good], and you’re staring at a blank Word doc with only the headline “Annual Marketing Plan”...
by Brooks Christol | Oct 21, 2024 | Marketing
Advertising Agency or Strategic Marketing Firm – We’re not talking the same language. Let’s face it, marketing today is like navigating a maze blindfolded. You’ve got tens of thousands of tactical options. So, it’s no wonder businesses often turn to...
by Brooks Christol | Feb 16, 2024 | Uncategorized
The Chameleon Effect: Why Your Brand Needs a Consistent, Yet Adaptable, Voice Imagine encountering a chameleon at a party. Yeah, those lizard things. One moment it’s spouting Shakespearean sonnets, the next it’s throwing shade to the ‘hood around like...
by Brooks Christol | Jul 12, 2023 | Uncategorized
Do I Need an Advertising Agency? Quite obviously, I’m biased. You do. Now, I could end the post here, drop the mic, and walk away. But where’s the fun in that? After all, I believe in advertising agencies so much that I decided to throw my hat in the ring and...
