All posts of Barker & Christol

Located in Murfreesboro, TN, Barker & Christol, is made up of talented problem solvers, marketing counselors, and experts in integrated strategic marketing. We help our clients create a unique brand identity and connect with their audiences on a more humanized level. We bring practical experience in dozens of industries to find strategic solutions suited to […]

Todd Turner AKA “The Billboard Guy.”  Or, Todd The Billboard Guy Turner.  Or, TTBG.  Okay, enough of that. He hates it when we call him the Billboard Guy. But what can we say? He is.  Todd Turner is our resident Art Director and creative extraordinaire. He comes to us with a 15-year background in, you […]

All of you one-person marketing departments out there, this one’s for you. But seriously, you’re absolutely killing the game — and likely going crazy trying to get it (whatever it is) checked off the list in a timely manner.  And even if you do have a teammate or two to support you in all of […]

Businesses — large and small — are seeing massive success with email marketing. In fact, it’s estimated that email generates $38 for every $1 spent. The issue is this: Where do you start?  With so many “tricks and tips” out there on crafting the perfect email marketing campaign, it can quickly become overwhelming. To make it […]

Logos. The face of your company, the thing your brand is identified by, the mark that graces your business cards, website, and SWAG. Unfortunately, that logo that everyone associates you with may actually stink. There are some essential truths when it comes to good vs. bad. This blog’s purpose? To give you some objective truths […]

Each and every year after the last trick-or-treat has been said and the moldy carved pumpkins make their way to the dumpsters, jingle bells start ringing for the Christmas season on its way. Personally, I can’t truly celebrate Christmas until I force that last bite of Thanksgiving turkey down my gullet. But lots of the […]

This past year has been one to remember here at Barker & Christol. We’ve had a lot of ups and downs. And by “ups” we mean getting up to go get food and by “downs” we mean laying our heads down for a nap. Our shenanigans have brought us a ton of memorable moments, so […]