All posts of Steve Barker

Where are the good guys?

I’m not sure where it started, but I remember trying to get into the Sopranos midway through it’s run. I tuned in and was expecting to be immediately hooked. But coming in mid-way made it hard to connect emotionally with the characters and story. And because I had no affection for the show I noticed […]
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5 Things Every Design Student Should Learn

Five things every design student should know coming out of school (but probably won’t get taught) It’s a wonderful new advertising world. Advertising agency shows like Mad Men keep the art school humming with hopeful young minds, flooding out the doors with some truly amazing ways to approach creative problem solving. It’s just that often, […]
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Native Advertising: still relevant after all these years

written by Steve Barker I admit it: I’ve been in the business a while. I have to fight the “we did it different back in my day” attitude on a regular basis. It’s just a matter of fact that everything we do, and have done for my whole career, morphs into something else every other […]
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The Apple and the Hare

Apple vs Samsung! Microsoft buys Nokia! The tech press and blogosphere has had a great time blaming, praising, and falling all over itself to report the race called the “smartphone wars”. The fun part has been watching the tech companies jockey for position in this arena. And the most interesting one to watch has been Apple.
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Logopocalypse

. . . they may have worn down the folks that actually cared to the point that they most likely said, “OK, just pick one!
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