One Ridiculously Simple Trick to Change the World

Ok, admittedly, that headline was written to grab your attention. But, the answer IS ridiculously simple and we won’t even make you wait to read to the end of the blog to get the answer – it’s volunteering. 

At Barker & Christol, we believe strongly that it’s our mission to change the world. Lofty? Maybe, but we know that advertising can change minds and hearts.

To support this mission, our group of passionate and devoted B&Cers donate their time and talents to support charitable work in our community. This blog post shines a light on some of the incredible organizations we work with, and we hope it inspires you to find your own passion project.

While you may be familiar with their bell ringers outside popular retail chains at Christmas, The Salvation Army gives people spiritual, physical, and emotional support by providing food, shelter, disaster relief, education, and more. As the centerpiece of their annual fundraising luncheon, B&C created a video and social media campaign for the Salvation Army of Murfreesboro’s Beyond the Bells luncheon. Our team was thrilled to learn that they raised $74,515 to help people right here in our community!

Brooks Christol (the Christol to Barker & Christol) is a member of the Murfreesboro Breakfast Rotary Club. The Rotary’s mission is to bring community leaders together to solve the world’s most significant problems such as promoting peace, fighting disease, provide clean water and sanitation, education, and growing local economies. One of the Rotary’s largest fundraisers is the Boro BBQ Festival, held in each May. Not only did Brooks’ leadership over the past five years help make the Festival a resounding success, Barker & Christol’s talents established a brand that has been recognized as one of the strongest BBQ competitions in the state, and one of this community’s most successful events.

The agency also helps to style the annual Wings of Freedom Fish Fry, hosted by the Smyrna Rotary Club. The event has a long history of tremendous success and the branding has been credited with helping the event achieve record fundraising goals.

Each year Barker & Christol applies the thematic style for The Boys and Girls Club of Rutherford County’s Stake & Burger Fundraiser Dinner.  The Club’s mission is to help kids reach their full potential regardless of their circumstances. These themes are applied to collateral, billboards and influence the decor of the event itself.

And those are just the projects we’ve done in 2019. Prior to this year, we’ve also lent a hand to the Murfreesboro Symphony Orchestra, American Red Cross Heart of Tennessee Chapter, American Red Cross Memphis Chapter, ProjectOneFour – David Price Foundation, Uncle Dave Macon Days Festival, Domestic Violence and Sexual Assault Center, Habitat for Humanity Williamson & Maury Counties, Murfreesboro City Schools Foundation, and Discovery Center STEAMFest

Whew, that’s a lot of civic-mindedness. Below you’ll find some of the pieces we’re most proud of.

Visit the Our Work page on our website to see more samples of work we’ve done.

And, that’s just the work we’ve done as an agency. Not to toot our own horns, but our employees also spend a great deal of time outside of work volunteering. Brooks is an active Rotarian with the Murfreesboro Breakfast Rotary Club and volunteers his time to a number of other charitable organizations.

Steve (the Barker to our Barker & Christol) and his wife Donna ride with and support the Christian Motorcyclist Association. The organization ministers to motorcyclists – from new riders to club members. They also raise money to purchase motorcycles for third world clergy, as motorcycles are usually the primary means of transportation in some parts of the world.

Most weekends, you’ll find Autumn at the Murfreesboro Community Garden which she founded and actively gardens in. Check out this article featuring Autumn and her spunky daughter Danielle volunteering their time: ( 

Dustin routinely donates his talents to The United Way of Rutherford and Cannon Counties, and TheObesityRevolution/Sean Mulroney.

Mel is involved with several nonprofits that support individuals with special needs, including Best Buddies Tennessee, Down Syndrome Association of Memphis and the Mid-South, and GiGi’s Playhouse Nashville, of which she was a founding member. She sat on the Board of Directors for each of these organizations and routinely gives her time and talents to help support their missions.

We hope this blog inspired you to find something that you’re passionate about and volunteer. Don’t know where to begin? Check out,, or talk to someone at your local church or community center. Short on time? Lace up your shoes and find a charitable race, write a check, or simply just pick up trash in your neighborhood park – we promise it will make you feel good. I think Arthur Ashe summed it up perfectly when he said: “Start where you are. Use what you have. Do what you can.” 

Now get out there and change the world.