Crafting Messages that Move the Needle

We see numerous marketing messages every day. Those messages that break through the clutter and move us to action, are not a coincidence. Effective messages take planning and strategy. At B&C, we know that the parameters have to be clearly defined, in order to...

Building Brand Loyalty Continued

Building brand loyalty is one of the most valuable investments a business can make. We’ve already discussed steps towards building brand loyalty in our blog post here: https://barker-christol.com/building-brand-loyalty/ Loyal customers not only provide...