June 12, 2013 – NASHVILLE (MURFREESBORO) – Murfreesboro ad agency, Barker & Christol, has added art director Malynda Resh to it’s expert line up of creative marketing geniuses.
Steve Barker, B&C’s Creative Director and Right Brain, describes Malynda as fresh talent. “Her style of thinking and design will add volumes to our creative capabilities. She will be a great new art director for Barker & Christol.”
Resh’s philosophy on design is pretty simple.
“Make it simple,” she says. “Stay curious and don’t bore people to death.”
This approach, combined with a current, yet steadfast implementation, results in eye-catching print and web ads that generate the results advertisers are desperate to attain.
Resh is a tried and tested creative designer and writer, cutting her teeth in several North Carolina agencies and most recently leading design projects for Brentwood-based Tractor Supply Company.
Resh will apply her talents and skills to most of the agency’s more than twenty-five clients, including Uncle Dave Macon Days, The Jones Company and Consort Homes, Earth Experience and Dempsey Vantrease & Follis.
Resh added, “I’m really excited to work for an agency in the ‘Boro that values one-on-one interaction with their clients. They deal with human needs, wants, dreams and hopes. They want their consumers to say, ‘Hey, that’s a great product’ instead of, ‘Hey, that’s a great ad.’ That’s the definition of smart advertising.
“Also, they like to laugh a lot and talk about crazy things together. I mean, who wouldn’t want to work here?”
Barker & Christol, LLC, is a Murfreesboro advertising agency lead by industry veterans Steve Barker and J. Brooks Christol. The agency is built on the simple platform that all creative must be strategic and all strategy must be creative. The award-winning agency was formed in 2011.